ID :
314361
Tue, 01/21/2014 - 11:46
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Naadam Cashmere: Changing the cashmere industry for the better

Ulaanbaatar /MONTSAME/ Based in New York City, Naadam Cashmere reinvests 10% of the profits into the World Bank’s livestock insurance program. According to manhattanwithatwist.com news written by Lorissa Rosario, Naadam Cashmere not only produces stylish and high quality cashmere pieces, but also gives back to where it came from, which is the Mongolian Nomadic culture. Based in New York city, Naadam Cashmere was co-founded by Matthew Scanlan and Diedrick Rijsemus in 2010. It was the result of a memorable trip to Mongolia. In Scanlan’s words “This is a collection that embodies a generation defined by people that are resourceful, adaptive, fashionable and, most importantly, conscious of the things they own.” What makes the brand great is that its products are manufactured by nomadic Mongolian goat herders, from which 10% of the profits are reinvested into the World Bank’s livestock insurance program. This protects the herders from climate-related losses to their livestock, which allows the culture to thrive. Although new, the company also already has a great amount of support. With 13 days left until their Kickstarter Campaign ends, they have already exceeded their $20,000 goal, and have a new bar set to reach $100,000. Not only is the brand fashionable, as well as socially conscious, but it brings customers cashmere at more affordable prices, making it a winning situation for both the consumer and the manufacturer.

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