ID :
145063
Wed, 10/06/2010 - 16:51
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Shortlink :
https://oananews.org//node/145063
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EAD targets international audience with latest energy and water campaign
Abu Dhabi, Oct 6, 2010 (WAM)- The Environment Agency- Abu Dhabi (EAD) is running an awareness campaign with the support of Abu Dhabi Airports Company (ADAC). "Turn it off!", which tackles unnecessary energy and water waste, will run for one year at the Abu Dhabi International Airport, with the potential of reaching more than 11 million residents and travellers.
Through this new campaign, accessible to both Airport visitors and travellers, EAD is leading efforts to spread awareness among the community on smart energy and water usage tips, asking them to address any wasteful behaviour and to adopt wiser habits. The innovative Turn it Off! is offering airport visitors simple steps to adopt today that are both easy and free. The tips are illustrated through creative 3-dimensional installations, such as a giant light bulb at the entrance of Terminal 1 and a giant water tap in Terminal 3 Arrival. These cleverly illustrated steps can help people make major savings in water use and carbon emissions.
Majid Al Mansouri, Secretary General of EAD, said: "Too many of us are leaving their electrical appliances on unnecessarily. Also, many of us leave our taps running and thus are wasting water. Through this campaign, we are asking the public to ‘Turn it off!' Both excess energy and water use contribute to carbon emissions and climate change, which effectively contribute to the overall ecological footprint. The time has come for us to ensure the legacy we leave our children is a healthy, clean and safe environment in which they can prosper. The simple steps we are suggesting through this campaign will help make a positive environmental impact in the long run."
Khalifa Mazrouei, Chairman of ADAC commented: "Supporting this campaign is an important step towards strengthening the concept of partnership at work, and deepening the sense of social responsibility towards saving the environment and preserving Abu Dhabi's energy resources for the next generations. Hence, it will support the Emirate's economy towards achieving the objectives set out in the ambitious vision of ‘Abu Dhabi Plan 2030'."
According to the Abu Dhabi Water Resources Master Plan, published by EAD in 2009, the average daily water consumption in the UAE is amongst the highest in the world. With Abu Dhabi receiving less than 100 mm of rain a year, much of Abu Dhabi's domestic water comes from the sea. Desalination is not only very energy-consuming, but the salt pumped back into the sea damages the UAE's diverse marine life. By taking simple steps such as taking a shower instead of a bath, a person can use up to four times less energy.
Also according to the 2009 Abu Dhabi Water Resources Master Plan, Abu Dhabi, production of water from desalination accounts for up to 9 million tonnes of carbon dioxide (CO2) emissions every year. With simple steps such as switching off the light when not in the room or turning off the computer when not in use, people can reduce their carbon footprint. – Emirates News Agency, WAM
Through this new campaign, accessible to both Airport visitors and travellers, EAD is leading efforts to spread awareness among the community on smart energy and water usage tips, asking them to address any wasteful behaviour and to adopt wiser habits. The innovative Turn it Off! is offering airport visitors simple steps to adopt today that are both easy and free. The tips are illustrated through creative 3-dimensional installations, such as a giant light bulb at the entrance of Terminal 1 and a giant water tap in Terminal 3 Arrival. These cleverly illustrated steps can help people make major savings in water use and carbon emissions.
Majid Al Mansouri, Secretary General of EAD, said: "Too many of us are leaving their electrical appliances on unnecessarily. Also, many of us leave our taps running and thus are wasting water. Through this campaign, we are asking the public to ‘Turn it off!' Both excess energy and water use contribute to carbon emissions and climate change, which effectively contribute to the overall ecological footprint. The time has come for us to ensure the legacy we leave our children is a healthy, clean and safe environment in which they can prosper. The simple steps we are suggesting through this campaign will help make a positive environmental impact in the long run."
Khalifa Mazrouei, Chairman of ADAC commented: "Supporting this campaign is an important step towards strengthening the concept of partnership at work, and deepening the sense of social responsibility towards saving the environment and preserving Abu Dhabi's energy resources for the next generations. Hence, it will support the Emirate's economy towards achieving the objectives set out in the ambitious vision of ‘Abu Dhabi Plan 2030'."
According to the Abu Dhabi Water Resources Master Plan, published by EAD in 2009, the average daily water consumption in the UAE is amongst the highest in the world. With Abu Dhabi receiving less than 100 mm of rain a year, much of Abu Dhabi's domestic water comes from the sea. Desalination is not only very energy-consuming, but the salt pumped back into the sea damages the UAE's diverse marine life. By taking simple steps such as taking a shower instead of a bath, a person can use up to four times less energy.
Also according to the 2009 Abu Dhabi Water Resources Master Plan, Abu Dhabi, production of water from desalination accounts for up to 9 million tonnes of carbon dioxide (CO2) emissions every year. With simple steps such as switching off the light when not in the room or turning off the computer when not in use, people can reduce their carbon footprint. – Emirates News Agency, WAM
