ID :
217282
Wed, 11/30/2011 - 06:41
Auther :
Shortlink :
https://www.oananews.org//node/217282
The shortlink copeid
Reading-A Positive Culture On Board A Train
By Ali Imran Mohd Noordin
BUKIT MERTAJAM (Malaysia), Nov 30 (Bernama) -- Based on statistics, reading
among Malaysians has picked up from two books read in a year in 2005 to some
8-12 books in 2010, which is a promising trend.
However, the study on Reading Habits held by the National Library (conducted
once every five years) did not take into account the reading of digital
materials, otherwise the figure would have been higher.
With this in mind, PNM, in collaboration with the national railway entity
KTMB, has launched the "Lets Read 1Malaysia" (MM1M) programme to boost reading
among users of public transport in Malaysia.
Launched last Nov 12, the programme is an offshoot of the pilot project
unveiled in November 2008 at the KTMB station in Kuala Lumpur and Ipoh, Perak.
Now, the programme has been extended to Bukit Mertajam station in Pulau
Pinang.
The launch was held on board the Ekspres Sinaran Utara train service heading
from Ipoh to Bukit Mertajam. The guest of honour was Deputy Information,
Communication and Culture Minister Maglin Dennis D’Cruz.
The programme's launch was marked with various activities, including the
Presentation of gifts to passengers, as well as poem recital by undergraduates
of Universiti Pendidikan Sultan Idris (UPSI).
A reading campaign for children was also held.
PEOPLE AND TOURISTS
Maglin said he was happy with the programme's achievement, which has had a
positive impact on Malaysians and tourists.
"When I heard about this programme for the first time, I knew that it would
be a great one," he said.
"By reading, tourists will know our country better, plus accurate
information can be relayed to the public," said Maglin.
Maglin said the quality of reading materials is vital in that it ensures the
language against being tarnished, in addition to educating readers on grammar
and vocabulary.
BOOK BANK
The programme's concept is simple. The public can donate books at the Book
Bank at railway stations. The books will be made available on shelves in KTMB
train coaches.
For the time being, the Book Bank is available at the KTMB stations in KL
Sentral, Ipoh and Bukit Mertajam. The concept will be expanded to other KTMB
stations in the future.
PNM welcomes any books from the public that are still in good condition, as
the books will benefit other readers instead of being dumped elsewhere.
The national library agency also acts as the bridge for publishers that wish
to contribute reading materials under this programme.
"Implementation of this programme involves no costs. We utilise reading
materials obtained for free and these books are for KTMB passengers," said PNM
Deputy Director-General Siti Rodziah Othman.
"This is one of the platforms available for the public and government
agencies to inculcate a reading culture in the society," she said.
BOOST QUALITY
For KTMB, such programmes can enhance the quality of services offered to
train passengers, apart from enabling the railway agency to maximise the space
available in each of the train coaches.
The marketing manager for KTMB's InterCity Services, Mohd Noordin Kimi, said
KTMB has plans to make its stations and train coaches reader-friendly.
"We are aware of the potential to add value to the existing facilities by
making them reader-friendly, and we will make changes to improve the MMIM
programme from time to time, such as providing reading corners at all stations,"
he said.
At present, first and second class coaches in the north-south train
Services, including the Sinaran Utara, Senandung Mutiara and Sinaran Selatan,
have reading corners.
By next year, this facility will be expanded to cover the east coast route
on services such as Senandung Wau and Senandung Timuran. It also will be made
available in third-class coaches, in line with plans to upgrade such coaches.
POEM RECITAL
Undergraduates from UPSI also lent their help by reciting poems non-stop
during the four-hour train journey.
One of them, Siti Hajar Basir, 22, said: "Poetry is part of the Malay
Literature, hence the younger generation need to be involved to ensure its
continuity," she said.
Bernama had the opportunity to meet some of the train passengers to gauge
their feedback on this programme.
A Malaysian who has been residing in London for the past 30 years,
60-year-old Harris Possible said he was impressed with the MMIM programme.
"This effort should be given the thumbs up, as satisfaction from reading is
something fascinating."
"In London, there is a similar campaign named ‘BookCrossing,’ where people
are invited to leave their books at public spots so that the materials can be
picked up and shared by others," he said, adding that he hopes the programme can
be implemented in Malaysia in the future.
Student Tan Sing Yee, 20, said he hopes the campaign is able to encourage
train passengers to read while on board.
Civil servant Zamri Dulhadi, 27, said reading should be a daily routine for
Malaysians, just like exercises to remain healthy.
"This culture should be nurtured right from childhood. It will create a
paradigm shift in establishing a reading society in Malaysia," he said.
DRAWS INTEREST
Australians James Welch, 29, and Harriet Jones, 23, who visited Malaysia to
enjoy the country's beauty, were impressed with the effort shown by PNM and
KTMB.
Both said that reading is a culture in Australia and the programme should
augur well with the Malaysian society.
"Reading provides the alternative for train passengers, aside from enjoying
the pictureque landscape and watching movies," said Welch.
Jones said the efforts should have the support of all parties, including
parents, and not simply left to the authorities to shoulder alone.
-- BERNAMA