SIRMA Water and Dubai Cares launch ‘Support Education’ campaign

DUBAI, 24th January, 2016 (WAM) -- i General Trading LLC, sole agent for SIRMA Natural Mineral Water, yesterday announced that it has partnered with Dubai Cares to launch a 4 months ‘Support Education’ campaign in support of Dubai Cares efforts to provide children in developing countries with access to quality education. A Memorandum of Understanding, MoU, has been recently signed by Ibrahim Ali bin Shaheen, Chief Executive Officer of i General Trading LLC and Tariq Al Gurg, Chief Executive Officer of Dubai Cares. Bin Shaheen said, "This campaign with Dubai Cares represents our duty towards the community. We are delighted to join hands with such a successful philanthropic organisation to serve children in need and give them the right of an education, ensuring a brighter future for them and the generations to come and protecting the world’s future from the consequences of illiteracy, backwardness and ignorance". Commenting on the joint campaign, Tariq Al Gurg, Chief Executive Officer of Dubai Cares, ''Dubai Cares is currently reaching more than 14 million beneficiaries in 41 developing countries. This is a milestone we would not have been able to achieve without the encouragement and support of responsible organisations such as SIRMA. Dubai Cares is committed to engaging the public and private sectors in the UAE by offering invaluable opportunities to contribute to our philanthropic efforts, helping us reach more underprivileged children and achieve long-lasting positive change in developing communities around the world." – Emirates News Agency, WAM -http://www.wam.ae/en/news/emirates/1395290658608.html