Mnc Offers World's First Ad-Funded Mobile Broadband Service In Sweden

KUALA LUMPUR, Jan 17 (Bernama) -- MNC Wireless Bhd, via its associate company IntJoors Sverige AB, has launched "Joors", the world's first free high-speed mobile Internet service, in Sweden. In a statement Tuesday, the Malaysia-based mobile and Internet media specialist said it designed and developed the enabling and technical platforms for this new and exciting service, while the mobile broadband network is provided by TeliaSonera Mobile Networks AB in Sweden on a wholesale basis. "We are extremely excited to be the world's first to offer an ad-supported mobile broadband service in one of the most advanced telecommunications markets," said its chief executive officer Chung Jaan Hao. He added that Joors is unique in that it creates a highly effective platform for digital ad targeting and interaction, while providing consumers with a very valuable commodity, mobile Internet access. Joors offers a one-of-a-kind service in the market that does away with monthly fees or lengthy contract subscription periods. Users only need to pay a one-time start-up fee for registration to get free Internet access, for normal usage, for every 30 days, at speeds of up to 10Mbps. -- BERNAMA