Mohammed bin Rashid launches Dubai's brand at Arabian Travel market

Vice President and Prime Minister and Ruler of Dubai His Highness Sheikh Mohammed bin Rashid Al Maktoum has launched Dubai's new trade brand, which will be used in the global marketing and promotion of the emirate. This came during Sheikh Mohammed's visit to the 21st Arabian Travel Market, which kicked off yesterday at the Dubai World Trade Centre (DWTC) attracting 2,700 exhibitors from both government and private sectors’ companies and entities specialising in travel, tourism and hospitality from the UAE and more than 80 countries around the world. During the visit, Sheikh Mohammed was accompanied by Dubai Deputy Ruler H.H. Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum. – Emirates News Agency, WAM –