ID :
251813
Thu, 08/16/2012 - 08:49
Auther :

Own An Exclusive Headscarf for Hari Raya

JOHOR BAHARU, (Johor, Malaysia) Aug 16 (Bernama) -- With less than three days before Muslims celebrate Hari Raya, last minute preparations are moving into high gear. The fairer sex, for one, would definitely want to dress up for the occasion. Everything is being looked into meticulously, right from the tip of the hair and toe nails to dress, headscarf and accessories. And in picking the right headscarf, the latest ones that complement an elegant look would definitely be one's choice. One of the popular places to shop for branded headscarves is Butik Ariani, which has 20 branches throughout the country and offers various types of headscarves and other fashion accompaniments. Some of the head covers come complete with an 'awning' and other accompaniments like 'selendang' or shawls are available too. Butik Ariani's manager for Johor Baharu branch, Nurul‘Ain Mohd Maamur, said labels such as Tiara Chiffon, Tiara Ariani, Tiara Special Beaded, Tiara Floral Printed, Tiara Diamond Swarovski, and Chiffon Tiara Diamond are among the more popular choices. Many customers also go for the Beaded and Tiara Crepe Silk headscarves, and handmade and Crepe Silk shawls. CHIFFON HEADSCARF - A FAVOURITE Headscarves made of chiffon is among customers' favourite as they come in many colours. "There are unique headscarves embroidered with Swarovski stones at the 'awning' of the headscarf and there are many latest designs to cater for the varying tastes of customers," said Nurul‘Ain. The stones are imported from Turkey and Singapore and other than Swarovski stones, there are headscarves decorated by exclusive gemstones from France. Nurul ‘Ain said there are also exclusive designs that come with embroidery, including the Ariani masterpiece set embroidered with beads and genuine Swarovski gemstones. "Many of the head covers are made from Lycra fabric and the 'awning', also called 'bukrum', is stitched using Thai Silk and raw Silk," she said. DESIGNS CONSTANTLY CHANGE The Ariani design has always remained contemporary as it is tailored according to the changing taste of customers. Customers are spoilt for choice too especially when considering the fact that the boutique has its own in-house designers. "At this time the Ariani headscarf designers are found in Segamat and Kuala Lumpur. They endeavour to create new and compelling designs every month," said Nurul‘Ain. Ariani's headscarf designs are considered exclusive as only 100 pieces are available in each design. Ariani also offers beaded polos headscarves and sequin headscarves that can be complemented with an inner scarf. Made from Viscose cotton and embellished with Swarovski stones, they appear like shawls and are suitable for women who want to look contemporary and fashionable. ONLY QUALITY FABRICS USED According to Nurul‘Ain, Ariani only uses fabrics of good quality that are specially imported from Italy, France, Germany and Turkey. The boutique also offers a range of international brands such as Valentino, Aker, Armine, Akel, Bonasera, Isadora, Ungaro and Pierre Cardin. The headscarves are priced differently depending on the fabric quality and design with a chiffon silk headscarf fetching RM600. Though it may seem costly, a closer observation of the material and workmanship indicates the chiffon headscarves are worth the price. "The chiffon silk has a very soft texture and the beautiful Swarovski stones adorning the head part provides a unique aesthetic value," Nurul‘Ain said. -- BERNAMA

X