Yas Waterworld Abu Dhabi to showcase leisure and MICE facilities at ATM 2013

Abu Dhabi, April 29, 2013 (WAM) - Yas Waterworld Abu Dhabi is set to excite the regional and international travel trade industry at this year's Arabian Travel Market (ATM) by providing a glimpse into its unique mix of offerings that cater to both the individual leisure traveller and the Meetings Incentives Conferences and Exhibitions (MICE) industries. Yas Waterworld will be prominently represented on the TCA Abu Dhabi stand (UAE 2210 Hall 2). Only in its fifth month of operation, the UAE's first mega waterpark has already cemented its place as a must-visit destination in the region for individual guests and waterpark aficionados through the exciting entertainment, adventures and unforgettable experiences it brings to tourists and residents. The Park will utilise its participation in the ATM to showcase all its facets, including its MICE offerings and enable international travel trade representatives to understand why partnering with it will boost their UAE itineraries in both leisure and MICE sectors. Among the highlights in the Park's short existence so far that will be showcased for ATM visitors will be the unique "Ladies Night", the female-only evenings at the Park every Thursday, which started on April 18 to cater to the cultural sensibilities of the region. Another Park specialty to be highlighted will be the Yas Flow League where Clayton Barker, the World Flowboarding Champion, instructs boardsports aficionados on how to tackle the 3-metre waves of the largest Flow Barrel 10 Double in the world. Whether a family day out, a corporate gala or a new product launch, Yas Waterworld is a unique backdrop that makes every occasion unforgettable. The Park will also emphasise its theme of Emirati culture and the country's pearling heritage at ATM, highlighting all its attractions built around the central story of the "Legend of the Lost Pearl". With the ATM drawing visitors from all over the region and the globe, Yas Waterworld aims at attracting the broad sweep of delegates that the event will receive from all markets, mainly the GCC, Russia, India, China, UK, Australia, Europe and the US. – Emirates News Agency, WAM