Japanese automakers gearing up in fast growing Chinese market

TOKYO, Jan. 23 Kyodo -
Japanese automakers are shifting into a higher gear to capture larger shares in
China, which replaced the United States as the world's largest car market in
2009.
Nissan Motor Co., which saw an increase of nearly 20 percent in sales in
April-September 2009 in China, plans to raise its annual local production
capacity to more than 1 million units by the end of this year, up from current
875,000 units, company sources said.
Honda Motor Co., whose 2009 sales in China grew 22.5 percent from the previous
year, eyes annual local production of 710,000 units in 2012, up from the
current 610,000 units, industry officials said.
Toyota Motor Corp. also plans to raise its production capacity in China to the
level of 920,000 units from the present 802,000 units, although a time frame
for the plan has yet to be set, according to the industry officials.
The Japanese carmakers have raised their targets and increased investment in
China, while cutting their domestic sales targets and production.
Sales of new automobiles in China topped 13.5 million units in 2009, up from
9.38 million units in 2008, the official Xinhua News Agency reported earlier
this month.
The comparable figure in the United States was 10.43 million units for the same
year, down 21.2 percent from 2008, according to data released by U.S. research
firm Autodata Corp.
''The presence of the Chinese market has increased rapidly,'' a source at
Nissan said, pointing to the fact that the company's sales rose 19.3 percent to
332,000 units in the April-September period of 2009, while domestic sales fell
10.3 percent to 285,000 units.
Nissan is set to launch a second factory in Zhengzhou, Henan Province, in the
fall of this year and will increase facility capacity at a factory in
Guangzhou, Guangdong Province, the source said.
Honda is preparing its fifth vehicle production plant in China, in Wuhan, Hubei
Province, while postponing the completion of a factory in Yorii, Saitama
Prefecture, and shelving a plan to increase output capacity at a Turkish
factory, industry sources said.
A senior Toyota official said the Chinese market ''will undoubtedly continue to
grow further.''
Fuji Heavy Industries Ltd., which has been the only one among major Japanese
carmakers not to manufacture cars in China, is now ''looking for a local tie-up
partner,'' and will begin production there in the next two to three years,
President Ikuo Mori told reporters recently.
==Kyodo