ID :
29689
Tue, 11/11/2008 - 23:36
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https://www.oananews.org//node/29689
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EUROPEAN, US CONSUMERS NOW PREFER MIDDLE-LOW QUALITY TEXTILE PRODUCTS
Bandung, Nov 11 (ANTARA) - Demand for middle-low quality textile and textile products in Europe and the United States has increased lately because of the global financial crisis, an industry spokesman said.
"The impact of the global financial crisis has caused previous consumers of high-class products to shift their choice to middle-low-class textiles and garments. This has resulted in an increase in demand for middle-low-class textiles and textile products," Ade Sudradjat, chairman of the West Java chapter of the Indonesian Textile Association (API), said here Tuesday.
Demand for middle-low-class textiles and textile products from Indonesia in Europe and the US had risen by as much as 20 percent, he said.
Some of the middle-low-class textile products for which there was a higher demand in the two overseas markets were T-Shirts and other middle-low-class textile products.
"On the other hand, many branded or high-class products do not sell well in the overseas markets because consumers there have shifted to middle-low-class goods," Sudradjat said.
"At the moment, most orders are for middle-low-class products. Most of the orders are for producers in Central Java and some for those in West Java ," he said, adding that until April 2009, the middle-low-class products will be the choice of the European and US markets.
However, Sudradjat said, in the export of low-middle-class textiles and textile products to Eruope and the US, Indonesia had to compete with Vietnam, China and Bangladesh where energy was cheaper and manpower more easy to handle.
"The market share of Indonesia's textiles and textile products (TPT) in the US is only about 3 percent, far smaller than China's market share of 38 percent," he said.
The government's policy to restrict the import of TPT into Indonesia, Sudradjat said, was expected to strengthen the domestic TPT market.
"The first focus of the policy is to secure the domestic market, by limiting the number of harbors through which imports can be done, for example. It can clearly help the textile industry to survive," Sudradjat said.
"The impact of the global financial crisis has caused previous consumers of high-class products to shift their choice to middle-low-class textiles and garments. This has resulted in an increase in demand for middle-low-class textiles and textile products," Ade Sudradjat, chairman of the West Java chapter of the Indonesian Textile Association (API), said here Tuesday.
Demand for middle-low-class textiles and textile products from Indonesia in Europe and the US had risen by as much as 20 percent, he said.
Some of the middle-low-class textile products for which there was a higher demand in the two overseas markets were T-Shirts and other middle-low-class textile products.
"On the other hand, many branded or high-class products do not sell well in the overseas markets because consumers there have shifted to middle-low-class goods," Sudradjat said.
"At the moment, most orders are for middle-low-class products. Most of the orders are for producers in Central Java and some for those in West Java ," he said, adding that until April 2009, the middle-low-class products will be the choice of the European and US markets.
However, Sudradjat said, in the export of low-middle-class textiles and textile products to Eruope and the US, Indonesia had to compete with Vietnam, China and Bangladesh where energy was cheaper and manpower more easy to handle.
"The market share of Indonesia's textiles and textile products (TPT) in the US is only about 3 percent, far smaller than China's market share of 38 percent," he said.
The government's policy to restrict the import of TPT into Indonesia, Sudradjat said, was expected to strengthen the domestic TPT market.
"The first focus of the policy is to secure the domestic market, by limiting the number of harbors through which imports can be done, for example. It can clearly help the textile industry to survive," Sudradjat said.
