Borouge and Borealis underline their position as leading providers to Middle East wire industry

Abu Dhabi (WAM): Borouge and Borealis, providers of innovative, value-creating plastics solutions to the global wire and cable industry, are to demonstrate their latest innovations of advanced insulation, semi-conductive and jacketing materials at the Middle East Electricity Exhibition being held in Dubai from 11th-13th February. Borouge and Borealis are recognised throughout the global wire and cable industry as trendsetters for innovation in technology and products to support the growth of modern infrastructure. With more than 50 years of experience in polyolefins, they offer high quality solutions for a wide variety of power transmission and distribution cables as well as electrical and fibre optic communication applications. "The Middle East Electricity Exhibition provides Borouge with an ideal platform to highlight our commitment to sustainability by demonstrating a range of our innovative solutions for wire and cable applications such as power and communication cables," said Hazeem Al Suwaidi, Senior Vice President Middle East Africa (MEAE) at Borouge. "We emphasise our leading role as long-term partners to our customers in the region and our commitment to participate in such technical exhibitions to enhance our relations with the customers, discuss their needs and introduce them to the latest innovations and technologies in the industry. We continue providing the local and regional wire and cable markets with sustainable solutions that are recognised for their processing characteristics, lower maintenance, lower installation costs, longer product lifetimes and increased safety." – Emirates News Agency, WAM